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FREE! Sweetwater GearFEST '08

Sweetwater's Grand Opening Gear Extravaganza Is a Resounding Success!

Over 4,000 people made their way to Fort Wayne for GearFest '08, which included a ton of amazing seminars and product demos from industry leaders, not to mention once-in-a-lifetime gear deals! The festivities began Friday night with a spectacular reception and a private concert by Tower of Power. Saturday morning, eager GearFest attendees lined up for legendary engineer and Grammy-winner Bruce Swedien's keynote address, presentations from pickup guru Seymour Duncan, guitar ace Johnny Hiland, and much more.

It was certainly a one-of-a-kind weekend full of great music, incredible deals, and learning opportunities. From all of us at Sweetwater we want to say THANK YOU to all the customers, manufacturer representatives, and seminar experts who made GearFest '08 such a huge success.
Sweetwater's Pre-GearFest Reception and Concert - Click photos to enlarge
reception The Tower of Power concert was recorded by PreSonus The Tower of Power thrills the crowd with a cool groove
The pre-concert reception drew hundreds of customers and guests. The Tower of Power concert was recorded by PreSonus. Tower of Power thrills the crowd with a cool groove.
Workshop Highlights - Click photos to enlarge
Chuck Surack welcomes keynote speaker Bruce Swedien to the stage. Peavey's Kent Morris discusses worship audio principles. One of several different Pro Tools workshops.
Chuck Surack welcomes keynote speaker Bruce Swedien to the stage. Peavey's Kent Morris discusses worship audio principles. One of several different Pro Tools workshops.
Exhibit Highlights - Click photos to enlarge
The Sweetwater team receives pre-opening instructions. The registration desk was customers' first stop. Sweetwater's retail store was busy all day!
The Sweetwater team receives pre-opening instructions. The registration desk was customers' first stop. Sweetwater's retail store was busy all day!
Even exhibitors took the time to check out the booths. The amphitheater always drew a crowd. DigiTech's trailer was rockin' all day long.
Even exhibitors took the time to check out the booths. The amphitheater always drew a crowd. DigiTech's trailer was rockin' all day long.
Carnival-style eats in the Down Beat Diner. Seymour Duncan onstage with Johnny Hiland and Greg Koch. Exhibitor EveAnna Manley with a Sweetwater Sales Engineer.
Carnival-style eats in the Down Beat Diner. Seymour Duncan onstage with Johnny Hiland and Greg Koch. Exhibitor EveAnna Manley with a Sweetwater Sales Engineer.
Great deals on used gear at the Flea Market. Fred Gretsch autographs posters for the crowd. Customers were treated to free guitar re-stringing.
Great deals on used gear at the Flea Market. Fred Gretsch autographs posters for the crowd. Customers were treated to free guitar re-stringing.
Johnny Hiland shows off his chops. Brand X's John Goodsall checks out an exhibit. A budding guitarist at the Sweetwater Academy of Music booth.
Johnny Hiland shows off his chops. Brand X's John Goodsall checks out an exhibit. A budding guitarist at the Sweetwater Academy of Music booth.
Free face painting for the kids. Kids enjoyed the outdoor activities. An impromptu jam with Fender's Greg Koch and Gretsch's Bobby Gibson.
Free face painting for the kids. Kids enjoyed the outdoor activities. An impromptu jam with Fender's Greg Koch and Gretsch's Bobby Gibson.
Line 6's David Lenat rocks the Spider III series. The mall was a constant flurry of activity. The crowd eagerly awaits the next seminar outside the Performance Theatre.
Line 6's David Lenat rocks the Spider III series. The mall was a constant flurry of activity. The crowd eagerly awaits the next seminar outside the Performance Theatre.
Chuck takes the Peavey OCC Chopper for a spin! Guests registered to win this limited-edition amp. Recording Magazine was was just one of the publications in attendance.
Chuck takes the Peavey OCC Chopper for a spin! Guests registered to win this limited-edition amp. Recording Magazine was was just one of the publications in attendance.
Customers got in-depth information from manufacturer representatives. Massive mobile displays from Soundcraft, Crown, and DigiTech. The technology tent was a hub of activity.
Customers got in-depth information from manufacturer representatives. Massive mobile displays from Soundcraft, Crown, and DigiTech. The technology tent was a hub of activity.
A customer checks out some mics. Pink Droyd closed the day with an outdoor concert. Teardown and cleanup after GearFest ends!
A customer checks out some mics. Pink Droyd closed the day with an outdoor concert. Teardown and cleanup after GearFest ends!



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